Surfers Against Sewage
Surfers Against Sewage is environmental charity that is focused on protecting the rivers and seas in Great Britain. They deal with the coastal environmental issues England have. They aim to create some big improvements in the state of our oceans, rivers and beaches
Surfers Against Sewage have created many different campaigns based on trying to persuade people to not to dump their litter into rivers and seas. The campaigns they have made are quite dark and try to emphasise the damage people are doing to the water.
Some examples of surfers against sewage campaigns:
Target Audience:
I think the target audiences for this charity are surfers and people who throw litter into the sea. I think this because they're the people who have the most impact on the pollution in the sea. I think this is for older people because it isn't colourful which can have a big effect on how a child will understand it, if it was more colourful more younger people will see it and get interested.
The Hooking Tech:
The main device that attracts people to the charity are the posters. This is because they stand out. They stand out because they are mostly black and white with hardly any colour and not many charities advertise with very little colour, this is why it could stand out. The posters use a small and traditional font.
No comments:
Post a Comment